Canny Minds Blog

You won’t go wrong with the right ear

Posted on 30. Jun, 2009 by Mark in Articles

The secret to getting other people to do things is to speak into their right ear, scientists have found.

They will find it easier to process the information and therefore more likely to perform the task.

Scientists believe it is because information heard by the right ear is processed by the left side of the brain which is more logical and better at making sense of requests than the right.

A team led by Dr Luca Tommasi and Daniele Marzoli from the University of Chieti in central Italy, addressed 176 people in either the right or left ear when asking for a cigarette in a nightclub.

They obtained significantly more cigarettes when they made their request in a person’s right ear.

Their findings are reported online in the journal Naturwissenschaften.

By Richard Alleyne, Science Correspondent, The Daily Telegraph

Click on the link to buy this book in the Cannyminds shop

Essential Manager’s Manual

How to Lead

Photo courtesy of lanuiop

Tags: brain, hearing, Managing